At the presentation of the near-production study k-ze in paris, renault ceo carlos ghosn announced, "we will offer the k-ze in china at a competitive price.". He also revealed his strategy: "our car will offer more performance and more technology."
Whether this will be enough to keep up in the increasingly fierce battle for customers in the middle kingdom? The battery-powered suv will probably have to cost well under 20,000 euros as a series product.000 euros. The opportunity ghosn has in mind is the comparatively strong government demand for e-mobility in china. He says: "china is investing considerable sums in the rapid spread of electric mobility. That’s why we chose china for the market launch of our new battery-powered model.". The experience of the alliance between renault nissan and its chinese partner dongfeng will serve as the basis for activities on the asian market.
The small car is to offer a radius of 250 km
The high-legged a-segment car, which shone in the headlights above the rooftops of paris, is a very close-to-production study. The typical features of the current renault models, such as the radiator grille with the rhombus are included, but kept a little more futuristic than in the cars with conventional powertrains. The four-door small car, which should soon prove itself in the eastern megacities, offers a standard range of 250 kilometers according to renault. This is hardly an improvement on the current renault zoe z battery car.E. 40 (test).
Renault plans to launch the car next year, with its world premiere scheduled for next april at the shanghai motor show. Even though the small crossover is a world car, the focus is clearly on china. At some point, the k-ze will also hit europe, but when that will be the case, the french do not love to elicit. In any case, the k-ze is part of the "drive the future plan," according to which eight battery-powered models (bev) are planned by 2022. In china, nine new models are to be launched by this date, including three bevs.
In addition, renault clio, megane (test) and captur (test) are to be partially electrified in europe by 2020 with a new plug-in hybrid (megane and captur) or hybrid powertrain (clio) called e-tech. Part of the system is a high-voltage starter-generator and a newly developed automatic system. In terms of connectivity, renault is relying on a collaboration with technology giant google and augmented reality, among other things.